About the Founder

Founder, Emily Wilsford, is a Human Resources Executive that has spent over a decade at large global corporate brands like Amazon, Whole Foods Market, and Anheuser-Busch learning from the inside.

Emily thinks big - her focus on overall business success has enabled her to be a thought leader with a reputation for creative solutions that drive the business forward. This skill enabled Emily to earn trust as a true business partner to Executives, and eventually, earned her a seat at the deal desk, working in Corporate M&A.

Working in Mergers & Acquisitions at large Corporate brands has enabled Emily to see countless deals, valued from $1M to $14B. From Due Diligence to Integration, Emily has had the opportunity to look under the hood of some of the World’s most sought after businesses to see what People-related levers really made the difference behind the scenes.

Emily created Aurum because she knew she could use her experience to help small business owners transform their businesses, achieve growth, and unlock hidden potential within their business, taking their company to the next level.